Shinola
Craftsmanship that Transcends Time.
An exclusive Audi inspired watch available
only to Audi owners
$550 per watch*
Shinola watch with exclusive Audi edition black watchband with red stitching.
You may know Shinola as a watch company, but they go far beyond that. Shinola is a community of people dedicated to assembling things in America. They share the Audi belief that products should be well-made. Built to last. And should exude a pain-staking level of craftsmanship.
Shinola challenges the notion that manufacturing is dead in America. They refused to embrace the era of disposability. And they rejected the belief that a once great American city couldn’t be great again.
Based in Detroit, Shinola helped usher in a new era of manufacturing in the city. Building quality products like beautiful, enduring watches, hand-built bicycles and meticulously crafted leather goods, Shinola mixes labor-intensive craftsmanship with modern hi-tech machinery to ensure every product they produce reaches their incredibly high standards of quality. They believe they can help America reclaim the making of things that are well made, and define American luxury through American quality.