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VID15 2482 ITR 3 A4 Launch Experience V6 Full Dragster smaller 04 12 16 JN
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Client:
Audi
Agency:
Latcha + Associates
Project:
Audi A4 Launch Experience
Role:
Creative Direction

REQUEST:

The clients wanted to educate Audi fans on the latest iteration of the Audi A4. 

PROPOSAL:

Create a campaign that shows Intelligence is the new rock ' roll.

EXECUTION:

We created a digital and print execution that utilized and all-access pass like design, Pandora spots and a digital execution to help get the word out. 

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