top of page
Audi Life
Client:
Audi
Agency:
Latcha + Associates
Project:
Audi Life
Role:
Creative Direction, Writer (few articles)
Sold-in program

REQUEST:

Audi wanted to get into the content marketing space.

PROPOSAL:

Create an Audi lifestyle blog to show people what it's like to own an Audi. 

EXECUTION:

We worked with the digital agency to create a robust lifestyle blog with sponsored content
from publishers like Great Big Story, GQ, Vogue, Wired, along side pieces from Audi Magazine,

and pieces that Latcha created. The initial launch proved a huge success with over 180,000 

people pushed to the site in the first three months.

bottom of page